Shelly and I have been social media buddies for many years and we have followed each other throughout our interesting paths. Shelly is a vibrant, fun, professional and magnetic person. Recently we spoke about her latest collaboration with her sister and I absolutely fell in love with FitKiti! The mats are so unique and beautifully designed. I personally just started taking yoga so this product really spoke to my heart as yoga has dramatically improved my physical, mental and emotional well-being.
SMB: Tell us all about FitKiti!
Shelly: FitKiti was founded by me and is run by me and my sister’s Sherree Harrell and Shanna Hemperley. FitKiti got its name from my two loves. My first love is my cat named Kiti. Kiti was a rescue and has been with me for 15 years. He loves helping mommy with yoga and pilates, especially the stretching. Fitness is my second love. Yoga is a daily part of our lives and gives us strength, focus and calm.
FitKiti was born out of the love for fitness AND the love for Mother Earth and ALL of her inhabitants. We pride ourselves in providing an eco-friendly approach to your yoga/fitness practice. Our products and manufacturing process come with the ISO 9001 Quality Assurance, SGS certification
FitKiti yoga mats are well designed. Even if you are just beginning, or if you have been practicing for years, FitKiti is for you. Making our mats with washable suede microfiber enables you to use your yoga mat for any practice of your choosing. Hot yoga? Not a problem. With its anti-slip grip and 4.5 mm cushion, you can downward dog until your heart’s content!
We love our animals too! With every purchase we will donate 5% to the ASPCA. Our furry friends need love, health and calm too!
SMB: Give our readers a look into the future of FitKiti.
Shelly: The future is very BRIGHT! We plan to expand our products to yoga jumpsuits, yoga bags and yoga accessories. We are just getting started!
SMB: How important is social media in business?
Shelly: Social media is huge for us. We try to stay involved with our customers as much as possible. We love hearing what they are doing, where they have traveled, what amazing healthy recipes they’ve cooked and what they love about yoga. We use Instagram, Facebook, Twitter and LinkedIn. Instagram is just so inspiring because you can visually see yogis doing what they love!
SMB: Name a favorite pastime you wish you had more time for.
Shelly: I always wish I had more time to travel and go to yoga retreats around the world. Who doesn’t wish that!
SMB: What is your passion about this product?
Shelly: I am passionate about this product because yoga is a part of my daily life. I wanted to create a way to enhance my practice on many different levels. Being able to see a beautiful nature scene on my mat inspires me. It makes me feel like I am by the ocean, or on the grass, even if I am not able to literally be there. It is amazing how looking at something beautiful brings your practice to a whole other level. Not to mention, I am a sweater! So I needed a yoga mat that could handle my sweat and give me the grip I needed. The cushion on this product is amazing too. My knees get sensitive if I am on a hard floor. The 4.5 mm cushion is what I need for padding, but also allows me to be connected to the ground. I just love everything about it!
Shelly has extended our readers a 20% discount too! Simply use code: BLISS20 at checkout at FitKiti.
